Category:
Social Media
3 Ways B2B and B2C Businesses Differ in Social Media
I remember the day I signed up for my MySpace account. During my high school days, social media was the new thing. Facebook, Twitter, YouTube, LinkedIn, and later down the line Pinterest, were all new and unique ways to share your information, interests, and opinions to the world. I remember when almost no businesses could […]
The Power of Great Content – Inspired by Marcus Sheridan
Originally spoken by: Marcus Sheridan | thesaleslion.com | @thesaleslion During the Go Inbound Marketing Conference, each speaker covered a crucial and niche part of the inbound marketing process. After the lunch break, Marcus Sheridan, a former pool company owner and now inbound marketer, consultant, and speaker, expounded on the idea that our content is what drives our […]
Why SEO is Making Your Business a Zombie
Unless your company specializes in zombies, no longer should your focus be on SEO. Why is that you ask? Well, it’s pretty simple. In the last few years or so, major changes and innovations have been occurring in the realm of marketing. There has been a new trend of small business taking over and surpassing […]
Social Media's Influence on Design
Sometimes it is scary to think about the future. Questions like what will happen to the world, country, city, yourself, or even scarier… will your job or skill exist in the future? When I think about the future, I often wonder how design will change. In the past ten years, major changes, especially with digital […]
Social Media’s Influence on Design
Sometimes it is scary to think about the future. Questions like what will happen to the world, country, city, yourself, or even scarier… will your job or skill exist in the future? When I think about the future, I often wonder how design will change. In the past ten years, major changes, especially with digital […]
Be Social with Your SEO
Social media is a realm that is often seen as something only users can engage and benefit from. More and more businesses, brands and new industries are entering the social media world. So how does this all relate to SEO, otherwise known as search engine optimization? Well, it’s simple. SEO is all about relevance, newness, […]
Find Your Following: How to Attain your Target Audience
Who you are as a business or company is dependent on one major factor: your audience. It’s who buys your goods, follows you on Twitter, and most importantly, loves your company. Your audience alone can keep your business alive and thriving or cause its ultimate demise. Often overlooked and pushed to the backburner, a consumer […]
Reputation Matters, Even Online.
It is becoming common knowledge that the Internet is the wave of the future. With the rise of social media marketing, analytic software, and smart phone applications, our connection to the world is becoming easier and easier to access and understand. Almost everyone has a page about him or her. Whether that be on Facebook, […]
Overwhelmed by Social Media? Make a plan.
If you are like most business owners, you are joining the ranks of social media users because you want to connect. You want to connect and make a connection with people or businesses that you can help and offer value to. And why not? If you are a seasoned professional, you’ve most definitely got the […]
10 Ways to Market Your Business on Facebook
We had the pleasure of listening to keynote speaker, Randi Zuckerberg, at the 2011 Techpoint Innovation Summit. She is the former marketing director of Facebook and older sister of Facebook co-founder and CEO, Mark Zuckerberg. She recently left Facebook to start her own media platform, R to Z Media that will be launching later this year. Randi has been […]