Branding Research & Strategy Overview
We never make assumptions about your company and what you and your customers need. Before our team puts pen to paper, we’ll do a deep dive with hands-on workshops, ask a lot of questions, talk strategy, and connect with your customers.
You’re more than just a logo.
Though a logo is an important, recognizable mark for your target audience, a brand is a story of your customer’s experience from first interaction through the lifetime of their patronage. Brand research helps uncover how your brand is perceived now, and brand strategy builds your business toward a new phase of client connection.