During my time at Boldthink, I gained invaluable experience in just three months! My name is Frances Dimaranan. I was the Boldthink Design Intern during the Fall of 2024. Starting my journey as an intern was…
In the ever-evolving digital marketplace, maintaining a robust online presence is critical for the success and growth of your business. At the core of this presence is Search Engine Optimization (SEO), the lifeline that draws potential…
Rarely does anyone ask to be insulted. Wendy’s changed that in 2018 when creating a new annual tradition: National Roast Day. The fast-food chain took over Twitter, responding to followers asking to be “roasted.” No one…
Marketing, Strategy
How to Position Your Business Above Competitors and Stand Out in the Market
The most successful brands don’t leave things to chance—they have a clearly defined brand strategy that…
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Marketing, Strategy
Top Website Metrics to Track and Monitor
Your website is one of the most powerful tools you have for marketing and business growth.…
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Brand, Strategy
What does it take to build a strong brand?
Whether you’re starting from scratch or refreshing an existing brand, understanding what it takes to build…
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Brand, Culture
Landing the Perfect Internship: Lessons from My Intern Experience
Before interning at Boldthink, I spent months applying to numerous internships. It was a challenging experience,…
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Marketing, Strategy
Turn Client Success Into Your Best Marketing Asset: The Power of Case Studies
When you hear the term “case study,” your mind might jump to dry academic papers or…
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Brand, Strategy
The Psychology Behind Visual Branding
In the vibrant world of branding, every hue and shape isn’t just a design choice—they’re strategic…
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Brand, Marketing, Strategy
Storytelling: Building a Powerful Brand Narrative
What do the most iconic brands have in common? Is it their products, their prices, or…
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Marketing, Strategy
Decoding Your Audience: Powerful Ways to Gain Customer Insight
Understanding your customers isn’t just a competitive edge—it’s the golden ticket to staying relevant and creating…
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Brand, Strategy
Should I hire a brand consultant?
What happens when your brand hurts your business more than it’s helping it? Who can you…
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Brand, Strategy
10 Steps to Conducting a Brand Audit
Is your brand stuck, stale, or stagnant? Then, it’s time for a brand audit. What is…
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Brand, Strategy
How to Create YOUR Brand Strategy
Your brand is your most valuable asset. A strong brand can set you apart, build trust…
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Digital, Technology
The In’s and Out’s of ChatGPT and How to Use it Effectively!
“In today’s fast-paced digital world, businesses are constantly looking for ways to innovate and stay ahead…
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